Thursday, October 20, 2005

Anheuser-Busch forgot what they did for a living.

Anheuser-Busch Cos. Inc is taking their free game off the market because players are not following directions. Bud Pong is a game Anheuser-Busch “invented” to “provide adults who socialize in bars with a fun activity.” How do you play Bud Pong? Well I’ll tell you. You fill up two cups with…water and bounce ping pong balls into the cups. Those who lose a point take a drink of…water. I never knew Anheuser-Busch sold water, man am I out of the loop.

Anheuser-Busch was shocked, SHOCKED I say, to learn that people were filling their cups with beer and drinking it when they lost a point. Anheuser-Busch was clear that only water should be used. They never meant for the public to play this game with anything but non alcoholic fluids because to suggest otherwise would be wrong, Jerry. Yeah, right.

We all know that Anheuser-Busch knew what it was doing. If you are a company that manufactures beer and you put out a drinking game, what do you expect? This is something I would expect from big tobacco. Anheuser-Busch wanted to provide adults who socialize in bars with a fun activity, huh? Guess what Anheuser-Busch? Adults who socialize in bars are already doing something fun, they’re getting drunk. Guess what doesn’t help you get drunk and socialize in bars? Drinking water. This is like Philip Morris giving out free lighters with explicit instructions to not use them to light cigarettes. That dog won’t hunt.

Get a clue Anheuser-Busch. Why did it take 3 and a half months for you to figure out that your game was being abused by these warped individuals? Are you sure you just weren’t ending the promotion anyway and decided to play morally responsible beer company and issue a statement about how you would never want anyone to buy and drink your product if it meant they would get drunk? That may have not been the case, but you know, that we know, that you know what you were doing. I’m gonna go drink some water.

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